As an Instagram influencer, I’ve learned the best methods to gain millions of fans. While names like athletes, models, pop stars, and movie stars naturally attract millions of fans, the same methods won’t necessarily work for everyone else. To become an influencer, it’s essential to understand the various factors that contribute to getting a huge following on Instagram. Let me share my journey and the tactics that worked for me.
### My Instagram Journey
I started my Instagram journey three years ago with little knowledge of Instagram marketing. Initially, I was irritated by the slow growth in friends and likes. However, through persistence and learning from sites like YouTube, I gradually created successful tactics. By the end of my first year, I had grown my following to 50,000. Here are the top five tips and tricks that helped me grow my Instagram fans to millions:
### 1. Premium-Looking Profile
If you’ve ever seen the profiles of big stars, you’ll notice they have nicely designed profiles with clean bios and well-organized highlights. Their feeds are carefully uploaded, making their profiles stand out. Brands also pay attention to these details when analyzing influencer profiles.
For example, look at Ranveer Ahluwalia, India’s most popular podcast presenter and owner of the Beer Biceps brand. His bio is concise yet useful, and he includes a link to his show, making it easy for followers to access his material. His highlights are well-decorated, giving his face a polished and expert look. Just like five-star hotels charge more due to their premium appearance and services, your Instagram page should also exude a better vibe to draw followers.
### 2. Relevant Hashtags
Hashtags work like names, allowing users to find content on specific themes. For example, someone looking for health-related information might use #health or #weightloss. However, ranking for highly competitive hashtags can be difficult for newbies.
A useful approach is to use a mix of 10 high-engagement, 10 medium-engagement, and 10 low-engagement hashtags. This improves the chances of your content being found, as at least one term is likely to rank and attract thousands of views.
### 3. Content is King
Even if you follow all the tactics, poor material will hinder your growth. Create shareable material that connects with your community. For instance, if you’re writing about cricket, focus on famous innings, known cricketers, or popular series.
A special tip is to examine your competitors’ content to see which posts receive the most likes and comments. There’s no harm in learning from others. Engage your audience by asking questions in titles like “Comment your opinion” or “Agree or not?” More likes and comments tell Instagram’s algorithm that your post is interesting, which leads to increased exposure.
### 4. Perfect Timing of Posting
Timing is important for maximizing interaction. Think of it like this: If you’re in a classroom with a 20-minute job, you wouldn’t want a distraction like a phone. Similarly, understand your audience’s free time to post information when they’re most engaged.
People usually check their phones in the morning, during travels, lunch breaks, tea time, and dinner time. Use Instagram analytics to determine the most busy times for your following and plan your posts accordingly.
### 5. Run Ads
Running ads is an effective way to target a particular group and grow your image. Ads help you to reach people interested in your content, increasing the chance of getting high-quality followers. Additionally, brands often consider the physical area of an influencer’s audience, so targeted ads can enhance your profile’s appeal to prospective sponsors.
### Conclusion
By following these tactics, you can effectively grow your Instagram followers and establish yourself as a great influencer. Happy Instagramming!
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